Frazee, MN promotes city & local businesses through community brochure

Article by: Reva Van Vleet

In 2018, the Frazee, MN EDA worked diligently to promote and support local businesses through events, business input surveys, and social media campaigns. As a continuation of these efforts, this year CEDA team member Reva Van Vleet proposed a project that would include collaboration with the Frazee-Vergas Forum to put together a brochure highlighting the Frazee community and local businesses. Van Vleet and the EDA leveraged social media, direct business outreach activities, and the partnership with the Frazee-Vergas Forum to reach out to interested businesses.

At $35 per business or organization, the Frazee community brochure is a cost-effective, collaborative way to promote the city and local businesses. Each business has a spot to feature a photo or logo, contact information, and a short description of their business. From a boutique to a grocery store, the brochure includes a wide range of Frazee’s community and business offerings. Included in the brochure is a map with each business plotted on the map to serve as another dynamic way to highlight the community. This 11 x 17 tri-fold brochure will also highlight community amenities and events and will be used as an area tourism map featured at local travel stops and online.